SHARE THE COUNTER: DISARONNO AND TIA MARIA AT THE 50 WORLD BEST BARS AWARDS CEREMONY
In an unforgettable evening for Illva Saronno, Disaronno and Tia Maria took center stage at the awards ceremony for “The World’s 50 Best Bars” 2023 in Singapore. As official partners of the event, Tia Maria and Disaronno further solidified and confirmed their relevance within the global bartender community, awarding the Double Chicken Please in New York as the “Tia Maria Best Bar in North America” and Zest in Seoul as “Disaronno Highest New Entry.”
Zest, led by Demie Kim, is a sustainability-oriented establishment where minimal waste is the motto: every ingredient is used to its fullest potential, favoring the choice of locally sourced ingredients (such as Jeju oranges, whose peels are recycled and used to produce the house gin). Zest also produces its own carbonated beverages, eliminating the use of additional plastic and can waste. Zest truly embodies everything Korean, from ingredients to minimalist decor: a bar without bottles on display but with a true laboratory for crafting unique cocktails.
Completing the narrative of the “The World’s 50 Best Bars” 2023 experience was the proclamation of SIPS, led by Simone Caporale and Marc Alvarez, as the Best Bar in the World 2023. Through the years, Illva Saronno has built a solid relationship of trust with Simone Caporale, one of the most esteemed and appreciated international bartenders and former Brand Ambassador for Disaronno.
Today, the collaborative relationship continues in the constant choice of our portfolio products as ideal bases for his innovative cocktails. Having Disaronno, Tia Maria, and The Busker as protagonists in the recipes of the owners of the world’s best bar is a decisive step towards achieving the company’s goal of strengthening the brands’ position in the bartender community.
Truly, an incredible year-end for Illva Saronno‘s flagship brands: positive results to celebrate along with all the good intentions that will fuel the new challenges of 2024.
DOWNLOAD HERE THE ARTICLE TO PRINT OUT
DRINK RESPONSIBLY